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Define Your Goals Before Selling
Before listing your home, it’s important to understand why you’re selling. Are you looking to maximize your profit, or is your priority to move quickly to a new city or neighborhood? Maybe you’re hoping to upgrade to a larger or more modern home, or perhaps downsizing is your goal.
Knowing your objectives helps you make smarter decisions about pricing, timing, and negotiations. For instance, if a fast sale is your top priority, pricing your home competitively may attract buyers sooner. If profit is your main goal, a strategic marketing plan and thoughtful pricing can help you achieve it.